Superior Challenge breaks new ground at the Fitness Festival

By on September 12, 2018

The Superior Challenge celebrates 10th anniversary this year and has begun a unique collaboration with the Fitness Festival and will thus host its next gala at the Fitness Festival, which will be held at the Stockholm Fair December 1, 2018.

Europe’s most qualitative MMA gala, Superior Challenge, and Northern Europe’s largest exercise and health fair, the Fitness Festival, have begun this unique collaboration with the aim of offering fair visitors a new addition in the form of a qualitative international sporting event. For the first time ever, a large MMA gala will be organized in conjunction with the Fitness Festival and the Martial Arts Festival. The focus will be on top games with great international stars and an exclusive setting around the event.

– Right after our first meeting in 2017, it felt both right and exciting to find a collaboration with Superior Challenge. We are proud to present Superior Challenge 18 at the Fitness Festival, says Kristian Sewén, Project Manager, the Fitness Festival and the Martial Arts Festival.

The MMA galan will begin shortly after the fair closes its regular business and those who purchase a Superior Challenge 18 ticket will automatically gain access to the Fitness and Martial Arts Festival throughout the Saturday. This way, visitors can spend a full day at the fair and then finish with a spectacular MMA gala.

– This is an incredibly exciting collaboration constellation with great potential. Through the Fitness Festival, Superior Challenge can introduce MMA to a broad, and to a certain extent, new training and health-oriented audience. First, to attract attention to sport and athletes, but above all to show more people the sport we love, says Babak Ashti, founder of Superior Group International.

Helena Olofsson, Training & Health | Älvsjö