Local | When the stork came to Sundbyberg, the next exhibition at Marabou Park Art Gallery

By on June 14, 2016

WHEN THE STORK CAME TO SUNDBYBERG. A cultural exhibition about Marabou’s 100-year history.

MARABOUPARKEN ART HALL 2 July to 4 September 2016

OPENING: Saturday, July 2 KL. 12-17. INAUGURATION KL. 13:30.

When the stork came to Sundbyberg
Sweden’s largest chocolate manufacturer Marabou celebrates 100 years this year. What began as a family business in the small market town Sundbyberg in 1916 has grown into one of Sweden’s best known brands. In addition Marabou chocolate has also left a cultural heritage which a progressive workplace designed by the passage of prominent designers and architects in the shade of the tall factory tower. The exhibition, when the stork came to Sundbyberg depicting the first six decades of the Marabou’s history.

Marabou Park is perhaps the best-preserved cultural heritage of Marabou time in Sundbyberg. The park, with its underground social visions, is a historical testimony of a time in Sweden when the welfare state spirit was strong and people home values reflected in the social structure. Sundbyberg today face major changes when the man with new ideals and ideas about the city’s development should redraw the city center. The exhibition, when the stork came to Sundbyberg depicting Marabou history and establishment in Sweden with an emphasis on the sixty first years in Sundbyberg.

Marabou takes very early view to making personnel welfare a central part of the corporate culture and will quickly distinguish itself as one of the era’s most modern industries. With the Norwegian parent company A / S Freia Marabou as a model inspired by the idea of nature, architecture and art can serve as a counterweight to urbanization and industrialization, negative effects. In interaction with his time, new values, a progressive workplace where social responsibility, art and aesthetically designed environment is of great significance.

In addition to efforts to summer camp for employees’ children and health checks drawn the plant site of today’s leading architects, Ivar Tengbom, Archibald Frid and Artur von Schmalensee, among others, with visions to shape a modern workplace for a modern industry with people in mind. The landscape architects Sven A Hermelin and Inger Wedborn are designed Marabouparken 1937-1955 to a lush oasis for the workers at the factory to rekreera in during the working sessions. For Marabou facility also acquired an art collection of some fifty artists who were representatives of the 1900s new art movements.

Today it’s been 100 years since Marabou stork landed in Sundbyberg. Since then, the stork flown away; the logo was renewed in the 1960s and Marabou moved to Upplands Vasby 1976. What remains is a small part of the sculpture collection in Marabouparken viewing. But there are also stories of people who once worked in the factory, where most were upwards of 1,000 employees. Many were women, immigrants from neighboring Finland and from avfolkningslän in Sweden. They can tell you stories about an often exhausting, dangerous and monotonous work where staff turnover was high. There are also stories of a great community and loyalty to both the company and each other, for summer camps and staff parties. With an exposé of Marabou’s story portrays the show when the stork came to Sundbyberg people behind the brand who worked at the factory, those who designed the facility and their visions and confectionery industry’s emergence in the Swedish society.
Chocolate Workshop for children

The exhibition rigged a clay workshop an assembly line where children can do forever chocolates in various sizes and shapes along with teacher Johanna Norrbin. Workshop is open Wednesdays and Sundays between the hours. 13-16 – throughout August.

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