Local | Vitamin Well thirst quencher for 75,000 participants in Midnattsloppet

By on July 26, 2016

Midnattsloppet has developed into one of Europe’s largest 10-kilometer race with 75 000 participants. A sporting event with a fantastic atmosphere and running joy. Vitamin Well support an active and healthy lifestyle, and therefore it is especially exciting for us to participate in this festival, says Mariette Wolfers, Marketing Sweden, Vitamin Well.

Vitamin Well will distribute its new sports drink Vitamin Well + to all participants at the finish. At Runner‘s Corner will be arranged tastings and competitions. Vitamin Well also sets up with their own team in the masked class.

We are very glad for the cooperation with Vitamin Well which for every year develops and takes on a new look! A partnership that also provides Midnattsloppets runners a well deserved and tasty thirst quencher at the finish, says Göran Qvarfordt, CEO Midnattsloppet Nordic AB

Along with Runday organizes Vitamin Well running meetings with expert tips before all the races. For more information about the running meetings are in Vitamin Wells Facebook

In the spring of 2016 launched Vitamin Well Run of Hope, a collaboration with the Children’s Cancer where the entry fees go to fund vital research that more children survive cancer. The race takes place on October 8th around the whole of Sweden and anyone can organize their running races. Read more on www.runofhope.se
Training & Health | Local