Ida Lanto launches exclusive wedding collection

By on April 6, 2019

The Swedish couture designer Ida Lanto continues her collaboration with the fashion company Nelly.com and is now launching a follow-up collection on the collaboration Ida Lanto x Nelly after last year’s success. At the end of April, the wedding collection The Wedding Collection, which is an exclusive collection consisting of a wedding dress and five long dresses designed for bridesmaids and wedding guests, is released. Just like the autumn collection, it is launched in a limited edition.

– I am incredibly proud of the collection and that we have managed to create six fantastic dresses that all have their own history. In my creation, the woman and her forms are always in focus and as inspiration for the collection I have also looked at some of my previous couture dresses. Besides having worked a lot with the fit to get as close to the tailor-made feeling as possible, the colors have also been very much in focus. I love the bright dusty colors that give the collection a sober and romantic impression, says Ida Lanto.

Ida Lanto is known for designing dresses that are worn by famous names for most Swedish galas and is also a widely used couture designer when it comes to wedding dresses. Famous faces like Nikki Amini and Petra Tungården have said yes in dresses designed by Ida Lanto.

– Nelly.com has for many years been an obvious destination for the wedding guest and last year we also started to focus more on the bride by offering wedding dresses. Therefore, it feels great to be able to expand our range further and offer an exclusive wedding collection together with Ida Lanto, says Linda Widengård who is responsible for Nelly’s design collaborations.

Ida Lanto and Nelly.com’s second collection are released exclusively as a limited collection on Nelly.com on April 29 with prices from SEK 1,499 to SEK 4,999.

Helena Olofsson, Fashion & Beauty
MyGuide2Stockholm