Beauty | Protect your skin from sun damage and air pollution with Skin Defence Multi-Protection Essence SPF50 PA ++++

By on May 9, 2016

Everyone knows how the sun can damage the skin. The fact is that 90% of the visible changes that appear when skin aging is caused by the very sun. But everyone does not know that city life can also affect the skin. A study has shown that skin ages 10% faster for women who live in cities, compared to those living in rural areas. Therefore, the new Skin Defense Multi-Protection Essence SPF50 PA ++++ – a daily necessity to protect the skin against sun damage and air pollution.

The fight against skin’s enemies
UVA / UVB radiation, air pollution, air humidity and hard water – these are the ingredients that add up to a “dirty cocktail”. The ingredients are added not only together – they also strengthen each other, and the result is a recipe for skin disaster.

It’s exciting to live urban life! But there are several environmental and lifestyle factors that are related to stay in town, and that can be harmful for the skin. When the skin is exposed to this mixture of strains can become dehydrated, get pimples and impurities and with time show earlier signs of aging. ”
Vanda Serrador, international skin care expert for The Body Shop.

Skin Multi-Defense Protection Essence SPF50 PA ++++ (295 SEK / 40 ml)
To protect the skin against sun damage and air pollution, The Body Shop has developed its strongest broad-spectrum sun protection ever. The feather light formula absorbs quickly, the consistency that transform from milk to water and is non-comedogenic (does not clog pores).
UVA protection: PA ++++
Helps protect skin from UVA rays with short and long wavelength. The rays of a long wavelength penetrates deeper into the skin and may contribute to the loss of collagen and elastin, and thus accelerate the skin aging.
UVB protection: SPF 50
Helps protect skin from UVB rays that make the skin red and burns the skin’s surface.
Against aggressorer
Helps protect the skin from external aggressorer, such as environmental contaminants that weaken the skin’s ability to stay healthy and fresh.
Against sallowness
Enriched with red algae extract and vitamin C, which nourishes the skin and helps to produce the natural fresh luster.
Enriched with Namibian marulaolja from fair trade
Marulaoljan in Skin Defense Multi-Protection Essence SPF50 PA ++++ comes from the mature fruit of the Marula, an indigenous tree in many parts of central and southern Africa. The women of the cooperative in Namibia picks by hand out the seeds from the ripe fruits and cold presses them to get the oil out. The cooperative, Eudofano Women’s Cooperative, owned and operated exclusively by women. Through the long-term trade with The Body Shop the women have been able to build their own factory and acquire entrepreneurial skills and a higher status in the society they live in. The women in the cooperative now has access to a regular income sufficient for necessities like healthcare and finance education for their children.
Skin Defence Essence Multi-Protection SPF 50 PA +++ is released in stores and online on May 31
Fashion & Beauty
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